Maib Makes Apple Pay Available to Its Customers

Starting from 5 April 2022 maib clients will be able to use Apple Pay for contactless payments. In order to make a contactless payment, customers simply have to hold their iPhone or Apple Watch near a payment terminal. Every Apple Pay purchase is secure because it is authenticated with Face ID, Touch ID, or device passcode, as well as a one-time unique dynamic security code. Apple Pay is accepted in a wide range of grocery stores, pharmacies, taxis, restaurants, coffee shops, retail stores, and many more places, making it easier to pay for food and grocery deliveries, online shopping, transportation, and parking, among other things. Furthermore, Apple Pay can also be used to make payments in apps on Apple Watch.

Apple Pay is widely used for payments around the world. Maib is proud to be one of the three banks from Moldova to introduce Apple Pay to Moldovan bank customers. The additional convenience of Apple Pay is an important step for maib in its strategy to become more relevant for its clients and create a new level of customer experience. Maib is looking to increase its market share of payments to 55% by 2024, and bringing the convenience of Apple Pay to its clients should help maib in reaching that milestone. Maib's digital leadership is at the core of its vision. At the end of 2021 nearly a third of its clients (297,000) used Maibank, up 2.5 times year on year. In December 2021 over 35% of all unsecured loans originated via the mobile app. 

About maib
Maib is the largest bank in Moldova, accounting for 31.4% of country’s banking assets and 34.9% in loans as of 31 December 2021. The bank provides 26% of all mortgage loans extended to Moldovans, serves over 35% of Moldova’s population and is among the largest employers in the country. The bank is well capitalized with Tier 1 Capital ratio of 21.1% as of 31 December 2021. Maib is widely recognized for its customer service and product innovation. Since 2018, maib’s largest shareholder is a consortium of investors composed of European Bank for Reconstruction and Development, Invalda INVL, a leading asset management group in the Baltics, and Horizon Capital, an Emerging Europe focused private equity fund manager.

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